Why should your brand be Indiana?
Because we’ll accelerate your sales-velocity with our marketing support.
Our integrated marketing plan synergizes elements of radio, FSI, shopper marketing, social media and public events.
Below are some examples of how we’re using our marketing budget to support your business.
Radio
We’re hitting prime demographics in key metro areas across the Midwest with radio spots on both traditional and internet radio.
FSI
We’re poised to drop more than 75 million coupons as Sunday paper inserts in important markets from Buffalo, NY to Green Bay, WI.
Shopper Marketing
We’re equipped to provide interested retailers with point-of-purchase coupon dispensers or product discount stickers during six “surge months” in the upcoming year.
Social and Digital Marketing
We’re reaching new customers and building a loyal fan base with recipe inspiration on Pinterest, contests on Facebook, email blasts to our 10k loyalty club members and mobile coupons available through Coupons.com.
Public Events
We’re going on tour in Indiana and neighboring states and making stops at major food festivals, including our self-sponsored Indiana Bacon Festival!